The Story Of mya
Recognizing a Need
During the early stages of running Be Inspired Salon, our founder, Kati Whitledge, discovered a pain point many industry professionals face — failing to know if their marketing efforts are truly working.
Beauty industry professionals spend thousands on marketing tactics every year. Still, with a new client retention rate of 30% throughout the industry, it’s hard to know if we’re actually keeping most new clients.
Becoming the Solution
The solution? Create a resource that empowers business owners to better themselves, their team, and their clients. That solution originally became Meet Your Stylist, a fun, easy, and accurate match-making technology designed for salons, hairstylists, and their clientele.
Since then, Meet Your Stylist has evolved into mya, the proprietary match-making software serving hairstylists, barbers, and estheticians throughout the beauty industry.
Where We Are Now
mya has now helped hundreds of professionals across the beauty industry grow their businesses through better first-time experiences. By pairing people based on their skill set, budget, personality and lifestyle preferences, mya creates lasting relationships that keep both sides coming back for more.
“My purpose is to offer the best career path possible for those choosing the beloved beauty industry. mya provides beauty business owners the opportunity to grow their revenue by putting heart into the center of their interactions.” — Kati Whitledge, Founder
What We Believe
mya was created to help beauty industry professionals build their perfect clientele. We believe everyone should have confidence in their appearance, so we strive to create unique experiences that cater to each client’s personality, budget, love language, and lifestyle preferences.
Who We Are
Founder & CEO
VP of Operations
Senior Account Manager
Social Media Manager
Director of Channel Development
Technical SEO Specialist
Graphic Designer & Branding Specialist
Beyond The Technique™ with Kati Whitledge
A Podcast for beauty Industry business owners
Beyond The Technique™ is your beauty business advocate.View Episodes