For Beauty Industry Professionals, by Beauty Industry Professionals
GET A DEMO!![Smiling esthetician](https://joinmya.com/hs-fs/hubfs/Website/Main-Header/Main-Header-1680x750_0007_About-Header.jpg?width=1400&height=625&name=Main-Header-1680x750_0007_About-Header.jpg)
The Story Of mya
Recognizing a Need
During the early stages of running Be Inspired Salon, our founder, Kati Whitledge, discovered a pain point many industry professionals face — failing to know if their marketing efforts are truly working.
Beauty industry professionals spend thousands on marketing tactics every year. Still, with a new client retention rate of 30% throughout the industry, it’s hard to know if we’re actually keeping most new clients.
Becoming the Solution
The solution? Create a resource that empowers business owners to convert website visitors into lifetime clients, capture crucial consumer data, and increase their annual revenue.
mya provides automations, integrations, and leads a community of industry owners who inspire our product innovation and development.
Where We Are Now
mya has driven over $20M in revenue to our members and matched over half a million consumers with beauty industry professionals. We are on a mission to bring $50M in revenue to our members by the end of 2025!
“My purpose is to offer the best career path possible for those choosing the beloved beauty industry. mya provides beauty and wellness business owners the opportunity to grow their revenue by putting heart into the center of their interactions.” — Kati Whitledge, Founder
What We Believe
mya was created to help beauty industry professionals build their perfect clientele. We believe everyone should have confidence in their appearance, so we strive to create unique experiences that cater to each client’s personality, budget, love language, and lifestyle preferences.
Who We Are
![Kati Whitledge](https://joinmya.com/hs-fs/hubfs/kati-whitledge-mya-salon-marketing-software.png?width=450&height=303&name=kati-whitledge-mya-salon-marketing-software.png)
Kati Whitledge
Founder & CEO
![Anson Whitledge](https://joinmya.com/hs-fs/hubfs/Anson-Whitledge-600x470.jpg?width=450&height=353&name=Anson-Whitledge-600x470.jpg)
Anson Whitledge
VP of Operations
![Tyler Whitledge](https://joinmya.com/hs-fs/hubfs/Tyler-Whitledge-600x470.jpg?width=450&height=353&name=Tyler-Whitledge-600x470.jpg)
Tyler Whitledge
Lead Developer
![Theresa Perry](https://joinmya.com/hs-fs/hubfs/Theresa-Perry-600x470.jpg?width=450&height=353&name=Theresa-Perry-600x470.jpg)
Theresa Perry
Quality Assurance Specialist
![Hannah Kipp](https://joinmya.com/hs-fs/hubfs/hannah-kipp-mya-salon-marketing-software.png?width=450&height=303&name=hannah-kipp-mya-salon-marketing-software.png)
Hannah Kipp
Senior Account Manager
![Danielle Anderson](https://joinmya.com/hs-fs/hubfs/1-May-22-2024-02-48-16-3074-PM.png?width=450&height=303&name=1-May-22-2024-02-48-16-3074-PM.png)
Danielle Anderson
Sales Support Representative
![Mary Beth Berns](https://joinmya.com/hs-fs/hubfs/3-May-22-2024-02-48-16-5487-PM.png?width=450&height=303&name=3-May-22-2024-02-48-16-5487-PM.png)
Mary Beth Berns
Brand Ambassador
![Gin Tuang](https://joinmya.com/hs-fs/hubfs/2-May-22-2024-02-48-16-2324-PM.png?width=450&height=303&name=2-May-22-2024-02-48-16-2324-PM.png)
Gin Tuang
Technical Administrative Assistant
![Michael Fox](https://joinmya.com/hs-fs/hubfs/Michael-Fox-600x470.jpg?width=450&height=353&name=Michael-Fox-600x470.jpg)
Michael Fox
Technical SEO Specialist
![Joa Jean](https://joinmya.com/hs-fs/hubfs/Joa-Jean-600x470.jpg?width=450&height=353&name=Joa-Jean-600x470.jpg)
Joa Jean
Graphic Designer & Branding Specialist
Beyond The Technique™ with Kati Whitledge
A Podcast for beauty Industry business owners
Beyond The Technique™ is your beauty business advocate.
View Episodes![woman listening to podcast](https://joinmya.com/hs-fs/hubfs/Website/podcast-listener.jpg?width=640&height=473&name=podcast-listener.jpg)
![Stages of Pain & Processing When Someone Exits Unethically & Unexpectedly](https://joinmya.com/hs-fs/hubfs/Kati-Whitledge-mya-BTT-2024.jpg?width=500&height=370&name=Kati-Whitledge-mya-BTT-2024.jpg)
Stages of Pain & Processing When Someone Exits Unethically & Unexpectedly
Listen to Episode of About![My Salon Does 44% RTS!](https://joinmya.com/hs-fs/hubfs/Danielle-Cherewyk-The-Headroom-Salon.jpg?width=500&height=370&name=Danielle-Cherewyk-The-Headroom-Salon.jpg)
My Salon Does 44% RTS!
Listen to Episode of About![How to Put Your Salon Up for Sale](https://joinmya.com/hs-fs/hubfs/Susan-Wos-salonspaconnection.jpg?width=500&height=370&name=Susan-Wos-salonspaconnection.jpg)
How to Put Your Salon Up for Sale
Listen to Episode of About![Grow 43% This Year!](https://joinmya.com/hs-fs/hubfs/Janet-Whetston-abodesalon.jpg?width=500&height=370&name=Janet-Whetston-abodesalon.jpg)
Grow 43% This Year!
Listen to Episode of About![Build A Culture with A Diverse Team!](https://joinmya.com/hs-fs/hubfs/Andi-Wintzer-studio16-salonspa-1.jpg?width=500&height=370&name=Andi-Wintzer-studio16-salonspa-1.jpg)
Build A Culture with A Diverse Team!
Listen to Episode of About![Having The Guts to Lead Well](https://joinmya.com/hs-fs/hubfs/Amber-Pope-salon-27-az.jpg?width=500&height=370&name=Amber-Pope-salon-27-az.jpg)
Having The Guts to Lead Well
Listen to Episode of About![Overcoming Financial Burnout](https://joinmya.com/hs-fs/hubfs/Nina-Tulio.jpg?width=500&height=370&name=Nina-Tulio.jpg)
Overcoming Financial Burnout
Listen to Episode of About![It’s Time for A New Business Model](https://joinmya.com/hs-fs/hubfs/Leon-Alexander-eurisko-design-Headshot.jpg?width=500&height=370&name=Leon-Alexander-eurisko-design-Headshot.jpg)
It’s Time for A New Business Model
Listen to Episode of About![100k in Less Than 3 Days](https://joinmya.com/hs-fs/hubfs/Erika-Brown-Pure-Posh-Salon-%26-Boutique.jpg?width=500&height=370&name=Erika-Brown-Pure-Posh-Salon-%26-Boutique.jpg)
100k in Less Than 3 Days
Listen to Episode of About![Tools to Make Your Life Better](https://joinmya.com/hs-fs/hubfs/Paul-Tate-Sustain-Beauty-Co.jpg?width=500&height=370&name=Paul-Tate-Sustain-Beauty-Co.jpg)