If you have shopped at Target you are bound to know the name Sonia Kashuk, Target’s luxury makeup brand. Never before had Target partnered with a professional makeup artist to offer affordable designer makeup. Sonia has been in the industry since the 80s and her artistry has graced the cover of major magazines, global photo shoots, and runway shows. Prior to her partnership with Target, she influenced Aveda’s beauty, cosmetic and image direction. Today we are thrilled for you to meet Sonia and learn about her journey, and how she went from a freelance makeup artist to THE pioneer of affordable luxury makeup!
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Instagram: @beingsonia
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